In this article, You will learn how to write SEO content for your website or blog article. We know that SEO content helps us gain organic traffic which can be done by optimizing our article. So that google understands we are writing about a specific keyword and when someone searches for those keywords google will show your blog content. By following the SEO content writing guidelines you will be able to write a perfect SEO analyzed content :
1.Select your keyword:
Get your Keyword for the article which has a high CPC and is easy in nature if you are new to blogging. Now you may think where do I go to do keyword research. Let me help you. You can read my previous article which will make you do keyword research in a minute.
The best and first thing to do before writing the article is to install a plugin. If you are using WordPress for writing the article the best way to Optimize your article is to install the Yoast SEO plugin. This plugin helps you understand the error and ways to improve your article SEO. The best thing I like about this plugin is that it shows how our article will look on google.
3.The article Title :
The first thing to get noticed is your article title. To get more CTR you must have an eye-catching title. CTR is clicked through rank which will help you rank on Google or any search engine. Your article should contain the keyword you have focused on. Then use how questions to attract people to click. Follow the SEO content Writing guidelines to do proper writing.
For example Health tips: how to reduce weight in a week. Assume health tips are the keyword and how the question will attract people. For help, you can visit this website and get ideas about your title/ headline and replace them with your topic. You can also use the Kickass headline generator to generate your headline. Just click on how to and type your criteria.
Try to raise a question or any problem which people are facing. then you can give them some hope/ relief by your answer on how to solve the problem. Try to motivate your reader and hook them on your article so that they can engage with your content. Try to mention the keyword in the introduction is very important for SEO optimization.
5.The Article body:
Use H2 headlines to write your article body. Try to subheading for your article. Do not write a paragraph of more than 200 words. Try to divide them and write a minimal and optimized article. Do not copy-paste any article from the internet. do your research and write on your own or use PLR article websites like the free PLR article directory to get the article body from. or you can use an AI content writing package from websites like Writesonic. It has both paid and free versions. Writesonic is the best AI content writer which also uses Semrush as an SEO optimizer.
6.Image/ video optimization:
Add images to your article by optimizing them so that it doesn’t slow down your website. There are many plugins available in WordPress. There are paid ones and free ones. I use a Smush image optimizer. Just go to the plugin section of your WordPress and add a new plugin called Smush. It optimizes and compresses your image and saves a lot of time and tension. One more thing to look for is whenever you add an image always write the alt text so that Google can understand what your images stand out for. And when someone searches for those keywords, they will see your image in the google image section.
If you use videos for your article, make sure they are hosted outside your articles like Vimeo or YouTube. It helps increase the video speed and also your website speed. You can upload your video on Vimeo/ YouTube for free.
7.Inbound/ outbound links:
If you are writing your first article then internal links can be difficult as you don’t have a previous article. Inbound link means to add your previous article link in your current article. So that readers can visit those articles if they want. An outbound link means linking to another website like if you have a word that may be difficult to understand so you add a hyperlink to that word from Wikipedia. This is called an outbound link. Outbound links can always help you get free backlinks later on as you increase your traffic.
The conclusion is very important. Why? Because study shows that when people open an article, they tend to read the conclusion first to understand the article about and if it is what they are searching for they read the full article. We know that there are many articles on google and people can’t reach every bit of every article it is very time-consuming. So, a proper conclusion helps to get your reader engaged with you.
9. SEO Slug(URL):
Slug is the URL and it should be to the point and simple. Use your keyword as a slug for example: if your keyword is Digital marketing your slug should be: Digital-marketing
10.Meta description (seo content summary)
A meta description is a text which is shown by google below your article title. Add your keyword in the meta description to write SEO-optimized content.
The last thing to look at is to add a featured image. Use simple and clean images and add your keyword as the featured image alt text. Now how to create them you may ask. I use Canva, it provides both paid and free versions. You can use the free version and go to create and type blog banner and create or use the free template. If you want to learn how to use Canva to make the featured images or any other thing, I can write a full guide. Just comment below.
I hope these Seo content writing guidelines have helped you. If yes then allow the notification bell for future article updates. Happy reading!